A QR scan opens a smart survey on the attendee phone. Conditional logic branches on their answers, so you ask the follow-up that matters and every response feeds the lead score, not just a name and email.
Show or hide questions based on earlier answers. Ask a buyer one thing and a student another, from the same survey.
Capture job title, company, and interest, and map those answers to the criteria that decide whether a lead is worth a follow-up.
Require a work email, validate phone and date formats, and keep junk out of your list at the point of entry.
A booth form that asks everyone the same fixed questions wastes the attendee time and yours. A student and a VP should not see the same survey. Conditional logic lets one survey adapt to who is filling it in, so it stays short for the attendee and still gathers what your team needs to qualify.
The value of a lead is in the qualifying data, not the contact card. Anyone can collect a name and email. Smart Surveys turn each answer into a signal, so a completed survey is already a scored lead rather than a row you have to research later.
Because the survey runs in the attendee browser with no app, it works on any phone on crowded conference WiFi. The attendee scans, answers a few questions, and is done in under a minute, which is what keeps completion rates high at a busy booth.
Drag in questions: choice, text, contact details, consent, and more. Reorder them in seconds.
Set conditions so follow-up questions appear only when they are relevant to the answer given.
Require a work email or add validation where you need clean data.
Attendees scan, answer, and their responses feed straight into your Leads and the lead score.
It is a short survey the attendee fills in on their phone after scanning your QR code. It is smart because it uses conditional logic to branch on the answers, showing the right follow-up question based on job title or interest, so every response is qualifying data that feeds the lead score.
You set a rule such as show this question only if the attendee selected a certain answer earlier. Questions that do not apply are hidden, so the survey stays short for the attendee while still capturing what your team needs.
Yes. You can turn on a require-work-email rule on email fields, plus format checks for phone numbers and dates, so junk is kept out at the point of entry.
No. The survey opens in the phone browser from a QR scan. There is nothing to download, and it works on any phone on conference WiFi.
No. The survey builder and its conditional logic are available on every plan. Plans differ by monthly response volume, not by feature.
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