Every plan

Change your booth game, even at the last moment

Your sales team walks over and says that the game is not working for this crowd.

Scaniam lets a marketer change the game and the gifts in Game setup, even at the last moment, inside the same campaign. The link and the QR code stay the same, so if your sales team asks for something different, you switch it right away and reprint nothing.

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You bring

You bring a second and a third game that you could switch to, and the gifts that go with each.

Who it is for: This cookbook is for field marketers who support a sales team at the booth.
What it does: Scaniam replaces the game and the gifts in your campaign behind the same QR code, and the gifts can be physical or virtual.
Where it runs: You change the game in Scaniam, and the booth plays the new game.
When to use it: You can change it at the last moment, for example when you copy a campaign for your next event and your sales team asks for a different game.
Why it helps: Your sales team gets the game it asks for, and you do not rebuild the campaign.

About Scaniam

Scaniam is a gamified attendee engagement and lead capture platform for field marketers at trade shows, conferences, webinars and virtual events. It attracts attendees with games, engages them with gifts and product questions, handles lead capture without a badge scanner, lets your sales team qualify each lead when the visitor collects a gift, and shows which companies and people you reached across every event. It also runs the full workflow for events that a brand hosts, from registration and check-in to feedback, games and gifts.

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Method

01Copy your earlier campaign for the new event.
02Listen to what your sales team wants to change, for example a different game for a different crowd.
03Change the game and the gifts in Game setup, and save.
04Play the new game on your own phone before the doors open.

Make it work

Agree with your sales team before the event on the two games that you could switch between.
Keep the same survey when you change the game, so that your results stay comparable across events.

Next cookbook

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A visitor stops, plays and walks away, and you never learn who they were.

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Questions

Can I change the game after I set up a campaign in Scaniam?

Yes, Scaniam lets you change the game in Game setup, even at the last moment.

Do I have to rebuild the campaign to change the game?

No, you change the game inside the campaign that you already have, and the QR code stays the same.

Can I change the gifts at the same time?

Yes, you change the game and the gifts together, whether the gifts are physical or virtual.

Ask your AI about this cookbook

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Prompt

I am a field marketer. Read the Scaniam Cookbooks at https://scaniam.com/cookbooks/change-game and the Scaniam Help Center at https://scaniam.com/kb (a summary for AI tools is at https://scaniam.com/llms.txt). Then explain how I would use this cookbook ("Change your booth game, even at the last moment") at my event: what to bring, what to set up in Scaniam, and what to watch out for. Only describe what those pages say Scaniam does, and say so if something is not covered. If you cannot open links, tell me, and work from this summary: Scaniam lets a marketer change the game and the gifts in Game setup, even at the last moment, inside the same campaign. The link and the QR code stay the same, so if your sales team asks for something different, you switch it right away and reprint nothing.

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